More length. More uptime. More results.
A UK distributor specialized in print‑and‑apply labeling systems was searching for a Thermal Transfer ribbon capable of meeting the increasingly demanding requirements of logistics environments.
After evaluating several TTR options on the market, the reseller needed a product that could support consistent print quality at very high speed and reduce downtime.
The core pain points were clear:
- Frequent ribbon and label roll changes were slowing down operations.
- High‑speed printing often caused print quality variations.
- The growing demands of logistics labeling required a ribbon that would not compromise efficiency.
The Challenge
The distributor needed a solution that would:
- Maximize productivity on the print‑and‑apply machines they build and distribute.
- Reduce maintenance interventions, especially the number of roll and ribbon changes.
- Maintain high print quality even at elevated speeds typical of logistics workflows.
This meant finding a ribbon that wasn’t just compatible. It had to enhance the overall system performance.
The Solution
After technical and commercial evaluation with the ARMOR-IIMAK team, the distributor selected the AWR XL wax ribbon.
AWR XL is an innovative wax thermal transfer ribbon for Flat Head printers, the longest on the market, built on an exceptionally ultra-thin PET—a revolutionary 3.35 μm PET film—a distinctive feature that immediately stands out.
Why AWRXL stood out ?
Longer ribbon length allowed the label applicators they offer to accommodate longer rolls of labels, reducing both ribbon and roll changes.
High‑speed printing capability, achieving 8 inches per second while maintaining an excellent level of darkness.
Reliable, consistent print quality, even at high throughput levels.
Customer outcome
The distributor quickly identified AWR XL as the “obvious choice” for logistics labeling:
- Fewer interruptions on production lines
- Improved operator efficiency
- High‑quality printing at high speed with using minimal energy
- Enhanced value of the label applicators they supply
